Giftex - India's Largest Trade Show on Corporate Gifting, felt the need of conducting as unbiased Research on the corporate gifting industry and partnered with Research NXT to capture latest industry trends and expectations of buyers and sellers in the corporate gifting space.

Corporate Gifting Industry Key Takeaways:

- 67% of respondents have a well-defined budget for corporate gifting

- 37% of respondents spend an average of INR 500-1000 per unit on Corporate Gifts

- #1 Pharmacy Sector is the top buyer of Corporate Gifts followed by Banking Finance and Insurance sector, Travel and Hospitality sector & IT Sectors

- 73% of respondents consider innovation & packaging very important while buying Corporate Gifts

- 68% of sellers list their products on online portals like Amazon and Flipkart, while only 29% of buyers are buying from online venues.

- 64% of respondents consider quality of participants as the most important factor while considering a Gifting Exhibition.

- Evaluate the competition & the market