Giftex Blog

The goal is to grow your business & Employee Happiness!
Power Of Networking
15
Jun

Unleash The Power Of Networking: Meet Industry Leaders

Reading Time: 4 minutes

Trade shows are events that are in-person and you get to meet thousands of people during the show. Exhibitions and trade shows offer exciting opportunities to network with like-mind individuals, build connections and get potential leads that will initiate crucial business deals. Yes, trade show networking is one of the most powerful parts of it. Thus, it’s time we need to unleash the power of networking in business today!

First thing first. When going to any exhibition or trade show, don’t go with a bunch of friends who come together to relish good food, collect freebies and chill pill. Instead, you need to focus on people who are passionate, and willing to talk to you and discuss ideas. Networking has the power to directly meet potential customers and generate sales leads. But success is not guaranteed unless you’re proactive, persistent, and positive about things.

The goal of any trade show or exhibition is to create brand awareness, generate sales, and grow your consumer base. And offline way is an impactful and powerful way to close exciting business deals.

1:1 interaction is always the cornerstone of any successful trade show and it’s not going to change in the near future. No matter the world gets digitalized; but to touch, feel and experience gift products are really important for the audience to initiate any form of business venture. Another point is consumers today are uninterruptedly connected to the digital wing. Thus, it’s important for trade show organizers to cater to digital needs such as providing wireless tablets, networking devices, and large screen techniques to let consumers search and filter their products. And it will ultimately help exhibitors to convert into sales.

Some Benefits Of Networking At Giftex 2023 –

Connect Potential Customers

Trade show networking is a big deal, irrelevant to your industry. If you’re trying to acquire new potential leads with just cold calling & emails, then mostly the calls are dropped and you will be ignored. But meeting someone in-person, at a premier exhibition like Giftex makes it a great chance of success. A gift trade show allows you to meet with potential customers and connect with them. Some people will buy your products during an exhibition or trade show and others won’t – but there will be a lot of responsiveness to your sales pitch once they experience your product.

Gift Industry Insights

Gift Industry Insights

Gift Industry Insights

Giftex is a great way to stay tuned with the latest in the gifting industry and learn new advancements & technologies. Most relevant people and businesses in your fields will be in full attendance at the show. You can see what everyone is upto and which trends are growing and it allows you to see how the gift industry has been shifting. It also helps you to gain industry insights into new gift products & resources and make good business decisions that will give a profitable deal.

Cost-Efficient Marketing

Instead, of spending a fortune on advertisement for your gift products, Giftex is an inexpensive yet impressive way to promote your business. After all, you will showcase what you and your business will cater to an in-person audience that is more receptive & instant decision-maker, which means you don’t have to go out of your way to draw their attention through TV ads, hoardings, print ads which are far more expensive tools.

Create Brand Awareness

Create Brand Awareness

Create Brand Awareness

Attending exhibitions allows you to stay connected with the target audience, which is the perfect opportunity to showcase your brand, boost your business image, gain media, exposure, and overall draw attention to your business. Make sure you give away freebies with your branding and clear message, it can help to increase brand awareness and exposure. Trade shows are excellent forums to learn, network, and promote your business. If you are in search of efficient means to expand your business, then you should ramp up your participation in Giftex.

Know Key Trends

Giftex is one of the most influential gift trade shows in India. It provides you a great chance to see what you’re competitors are up to – the do’s and don’ts, and see which direction the gift industry is drifting towards. You can even a have closer look at other competitors and note down things such as sales strategy or their price lists, as that will help you to form a clearer picture of what will work and what not – of course you will have to compare it with your own efforts. Thus, the exhibition will help you to streamline your business strategy as per your marketing and gifting trends.

New Product Launches

New Product Launches

New Product Launches

Giftex is one of the most influential gift trade shows in India and it’s the best time to launch new gift products. Yes, when you introduce something new to your target audience, let them know what innovative and easy things you offer them. Why it’s unique and why they should bulk source your gift product. You have an opportunity to gauge the success of the product during the event itself since you will instantly get the audience’s feedback. It can be a big thing to improvise on your gift product and come up with customized solutions for the audience.

So, now you know why you should attend exhibitions or trade shows. However, if you would like to go one step further and gain a deeper understanding of how to transform your networking in prospective leads, create brand recall or awareness, and gain industry insights visit Giftex – India’s premier gift exhibition.

Don’t leave this opportunity! Discuss about the magnificent wedding, corporate and promotional gifts, and specialized merchandising solutions at Giftex from 08-11 August 2023, Nehru Centre, Worli – Mumbai.

Register now and be a part of the influential gift trade show in India!